How to Write a Helpful Review
Last week, we chatted about “what makes you leave a review on a product” and “what research do you do before purchasing” and…
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Month: June 2020
How Beauty Brands are Committing to Change + Next Steps
As brands have released statements over the last week, along with follow-up statements about where they’re positioned today and what steps they’re taking…
Complexion Still has Room for Improvement
First and foremost, consistency is really key in determining whether a brand understands the need for diversity or is only doing it because…
How the Language of Beauty Needs to Change
The language we use is important and has consequences. Adjusting our language (or being aware of the impact of language) is a way…
How the Language of Beauty Needs to Change
The language we use is important and has consequences. Adjusting our language (or being aware of the impact of language) is a way…